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Commonly known as Fox Racing. Fox Head is a clothing brand who produces mountain bike and motocross clothing and protection. Founded by Geoff Fox in 1974. During its inception, Fox Racing was originally a suspension company, Geoff started a team and had brightly colored team kits. Those kits drew enough attention that Geoff started taking orders for clothing and moved into the clothing industry. Geoff is the brother of Bob Fox, the originator of Fox Racing Shox.